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BY ALGARVE is a project designed by AIHSA – Association of the Hotel Industrials and Similar from Algarve, which is essentially meant to promote the Algarve concept, aligned with the complementary products as “Gastronomy & Wines”, “Sports”, “Business”, “Health”, “Nature” and “Culture”.
With the present project, AIHSA intends to increment cooperation inside and among the different actors of the tourism sector, reinforce the capacity and maximize the international visibility of the Algarve as a tourism destination of remarkable quality at a global scale.
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The agents from the tourism sector present in this project, are made up by a large amount of enterprises that represent the Algarve not only by their characteristics and competitive advantages but also by their geographic location, thus attaining a great amount of intelligence about the region.
Following this course of action, regarding the cooperation achieved by combining all these representatives and promoting complementary products, the main intention is to contradict the seasonality of the tourism sector in the region and increase the exportation rate.